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Over the next few years, India’s QSR industry is predicted to expand at a rate over 20% annually, making burgers one of the top popular fast food choices. Changing tastes in food among those living in cities and towns, preference for Western dishes and dine-out habits among young adults are all important forces. Thanks to food delivery services, burger franchises now have an easier way to serve customers who may not visit their stores. Franchising lets entrepreneurs make use of a recognizable brand, organized ways to operate and marketing resources which decreases the risks involved and helps them succeed more easily.
It is important to understand how many burgers are ordered or sold in the place you wish to open. Examine your competitors, pay attention to what customers like and how much they spend and check their patterns of ordering online. Selecting the best brand and location depends on this market research.
Pick a franchise that fits your funds, your beliefs and what the market wants. Check the history of the brand and read customer comments before making a choice. Pay attention to how much you have to pay for the franchise, royalty, marketing and right to operate in your area.
Usually, you need to invest between ₹15 lakhs and ₹50 lakhs to set up a burger franchise, depending on the franchise, the location and if it’s a kiosk, dine-in or takeaway. Learn how much you will spend on franchise costs, opening expenses, inside features, kitchen installations, workforce wages and food items. Lastly, decide which type of royalty cost you wish to have—a fixed amount or a share of sales.
The location is very important for the number of customers visiting and for deliveries. Businesses are better off located in high-street areas, shopping malls or places with office and college buildings. Be sure that the premises are built according to the franchise brand’s rules. You should also deal with the requirements of leasing the apartment and make sure the property is what you think it is.
Having both parties sign a contract that discusses the agreement’s length, renewal, exclusive areas, training, royalty payment, legal bases for termination and what is required in terms of the brand’s image and logo. Speak with a lawyer to confirm that everything is clear and just before you sign.
Get all of the required licenses such as;
It is very important to follow local health and hygiene laws so that the operations run properly and there are no penalties.
Many top burger franchises offer thorough instruction on making burgers, cleanliness, point of sale systems, dealing with customers and delivering food. If you can, pick staff who have worked in QSRs before. No team member should work in a Quick Service Restaurant without completing the required franchise training first.
Cooperate with the franchisor to establish the shop’s interior, set up the kitchen and create branding materials. Try a variety of ways, including local advertising, collaborations with influencers and online marketing, to bring attention to your event. Give away discounts or run contests to encourage customers to visit your store at the start.
After opening, focus on keeping food fresh, eye-popping-fast service and the area clean. Regularly check sales figures, how crowded your venue is, package delivery numbers and what customers say about you. Take advantage of franchise analytics software. When your business is stable, try opening more outlets or changing your offerings to let people eat on-premises.
One Bite offers broad support to assist their franchisee growth in India.
In India, making a profit of 15–25% from a burger franchise can be achieved if the business manages to break even after 12–24 months which is impacted by the location, expenses, marketing and reviews from regular customers.
Depending on the brand, the area chosen and the format (kiosk, takeaway, dine-in), you will need an investment of ₹15 lakhs to ₹50 lakhs.
You can expect up to 20% profit through franchising.
Depending on the number of customers, the place and how well stores operate, break-even often comes between 12 and 24 months.
It’s important to have FSSAI, GST Registration, Shop and Establishment License, Fire Safety, Health Trade License, along with any specific municipal licenses needed.
Yes. Due to less competition, more affordable space and a high number of people wanting QSR food, burger brands are moving into Tier 2 and Tier 3 cities.
Building a burger franchise in India promises good chances of growth if you plan well, have a strong brand and execute strategically. If aspiring business people choose One Bite, keep operations smooth and care about happy customers, they can benefit from India’s flourishing fast-food industry.
